Are you stuck in your comfort zone? You go to work, punch in, punch out, collect that weekly or monthly paycheck. If you get your head down you might get a wage increase each year that beats inflation. You’ve got just enough to cover the bills. Maybe a bit of spare cash to save for a yearly holiday. Paying into a company pension scheme. Life’s comfortable right? Entrepreneurs rarely have comfort zones. If they do they are likely not innovating and will ultimately fail. That paycheck is never guaranteed, staff and company bills need to be paid before you. But we do it for the future that we envision. For ultimate financial security. That is something you’ll never get if you stay in your comfort zone. Always be pushing the envelope, continue to innovate, plough every single spare penny back into development and marketing and cash out big at the end. 💲💲💲⠀